Technology companies, like all other businesses, need to have a website. Because technology is constantly changing and evolving, there are some specific things that technology companies need to do to remain on top of their game and not get lost in the competition. To help you build a successful website for your company, we’ve rounded up six essential tips that you should be following to create something great for your business.

Tips To Improve Your Website Design


  1. Well built headlines

Headlines are the first thing a visitor notices on your website. They need to be structured around a specific keyword your company is targeting. When creating headlines, make sure you don’t use excessive keywords, as this can damage the overall quality of your website, and it can come across as simply spammy.

  1. Create social share and follow buttons

Social media is an excellent tool for driving traffic to any website. Incorporating social share and follow buttons will allow your website visitors to spread the word about your site through their social accounts. The buttons should be placed in a prominent location on all website pages.

  1. Focus on SEO

If you are a small business that doesn’t have an SEO expert on your team, you will need to hire one or outsource this job to make the most out of the traffic to your site.

  1. Call-to-action

Many calls to action get lost on a page, and it is crucial to develop a successful flow for your visitors, making sure that they know exactly what you want them to do next.

  1. Keep it mobile-friendly

Consumers often use their mobile phones to do online shopping, and companies should be taking advantage of this by having mobile-specific shops and layouts to make the most out of this.

  1. Fix the 404s

It is imperative to fix all the 404 pages generated through your website. When visitors try to access a page that doesn’t exist, they will most likely leave your site and never come back again. Make sure that you don’t have too many 404 not found errors on your site.

Conclusion

The above tips are an excellent way for companies to create a website. It is not just about the look of your site; other things are essential to building a website that people will stick around on and interact with.