Technology has become the new global force that the world run in. With every passing day, more tech companies are being born with more advanced technology. On the other hand, there are those referred to as tech giants that have been running for ages now. There have been many transformations through technology from the old days, and as things are now, much is expected. Tech has become a great tool for change in all aspects from medical to social fields, with more accuracy, efficiency and effectiveness. This has improved service delivery leading to customer satisfaction and retention.

Global giant tech companies such as Google and Apple have are the most notable in bringing these changes. Artificial Intelligence (AI) was the theme for Google conference on 8th May. In this conference with its developers, Sundar Pichai addressed the advantages of AI that happens to be its lead globally. AI will be helpful in analyzing retinal scans. With this possible, one will be able to forecast an individual’s chance of having heart complications. Besides, those interested in design will have crafty things with their photographs as well as training children etiquette. Machine-learning will be made more comfortable with the custom-designed AI chips.


During the conference, Mr Sundar exhibited a piece of tech that enables verbal exchanges between restaurateurs and those booking a hotel. This piece of tech will be available on Android phones and makes it easier and better. Google’s desire is focused on making lives far much better globally. On another event, Apple held a meeting with developers with yet another piece of enhanced technology. On its end, Apple is developing new iOS and Mac operating systems designed to make life easier for their users than before. The company is actualizing the fact that what was said only to be affordable to billionaires could be owned by everyone inform of more personalized tech.

However, there are public concerns associated with changes in technology. As expressed by Apple, people tend to spend a lot of time on their gadgets than they should. This has made it harder for parents to limit their children that affects their social and schooling lives. In the modern day, Kremlinology would conclude tech’s effects with internal tensions. Google’s boss blinds the fact that tech will destroy jobs.

Apple, however, has a solution for the public concerns raised about addictions to the phone. In a recent conference, Apple showcased an app that allows iPhone users regulate the amount of time they use on their gadgets. According to an American journalist, Farhad Manjoo, Apple may have discovered this obsession problem but forgot it bears the blame as well. Tech superiority is imperative, but we need to understand what lies beneath it.